Cubic Frog® Philosophy
❤ Child-Centric Approach
We put the interests and needs of children first by creating games that inspire curiosity, growth, and imagination through fun and meaningful play.
❤ Clarity and Simplicity
We believe in simplicity. Designs are intuitive, straightforward, assuring that children and adults, especially parents and educators, will understand and engage in our games with ease.
❤ Inspiring Curiosity & Imagination
We believe in the power of imagination and curiosity. Through our games, we create space for children to dream, create, and explore their own ideas, nurturing creativity and lifelong learning.
❤ Positive Values & Respect
Our games encourage positive messages including respect for animals, diversity, and compassion. We believe in portraying animals in their natural environments and showing them with the dignity they deserve.
❤ Ethical Practices
We don’t compromise on anything less than the best ethical practices in everything we do, so our games are safe and responsible, reflecting our core values of sustainability and respect for all life.
❤ Inclusion and Accessibility
We welcome diversity and work to make our games inclusive, so all children can play—regardless of their background or abilities. Every child has a right to learn and grow.
❤ Empowering Parents & Educators
We value collaboration with parents and educators through the development of tools and resources that support their roles in shaping the learning experiences of children. Our games supplement and complement classroom instruction, facilitating deep learning at home.
❤ Fostering Achievement & Independence
We believe in giving children a sense of pride and self-reliance through the opportunity to investigate, learn, and problem-solve while still guiding and supporting them throughout their development.
❤ Sustainability & Long-Term Impact
We are committed to sustainability, creating products that help children learn today and contribute to a better future. Our games inspire lifelong learning.
